THE RUNGIS HUB

YOUR IMMEDIATE ACCESS
TO THE FRENCH AGRI-FOOD MARKET

“The Rungis Hub” provides international agri-food companies wishing to implement and promote their products in France, different commercial tools including a show-room, a team of sales negotiators and marketing activities, as much in the world’s biggest wholesale food market as on the retail/horeca sectors

THE TARGETED SEGMENTS FOR THESE PRODUCTS ARE MAINLY


On the Rungis market itself, 700 of the most active wholesale operators

Large and medium national and regional food chains including Carrefour, Auchan, Leclerc, and Monoprix

Independent fine food stores such as la Grande Épicerie (Bon Marché), Lafayette Gourmet (Galeries Lafayette), Plisson, Causses,…

Foodservice distributors (restaurants, hotels, caterers) and wholesalers such as Metro, Pomona, Back Europ, DGF…

Distributors and wholesalers of ethnic, organic, and dietetic products

Processed food companies seeking innovative ingredients, whether conventional or organic

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“THE RUNGIS HUB”

WE GUARANTEE THE FOLLOWING

IMPORTATION
DISTRIBUTION

To select the most performing importers, distributors, and wholesalers for the selected products
    • Research and selection
    • Negotiations(products, promo budgets, pricing)
    • Ssignature of contracts
    • First prospection sessions

SHOW-ROOM &
OPERATIONAL MARKETING

To organise communication and promotional operations in order to increase brands and products exposure

    PUSH OPERATIONS

    • Permanent exhibition of our partners’ products
    • International and regional weekly theme shows to push products towards major, medium and small food chains buyers as well as wholesalers, and Foodservice buyers
    • Tasting sessions, breakfast presentation meetings…

    PULL OPERATIONS

    • Digital support: Blogs, Social media
    • Catalog publication «The Fine Food Hub In Rungis»
    • Hosting prospects and clients following food shows in the Paris region (SIAL, The Food Ingredients show, The cheese show, etc.)
    • Public relations and press events for the launching of the product line

SALES REPRESENTATION OFFICE

To sell their products and represent their interests with their clients

AN INTERNATIONAL
RENOWNED ADRESS

To provide a renowned and sought
after international address and a
privileged location bearing a high
end image in the world of Foodies

OUR BUSINESS MODEL

LIES ON FOUR PRINCIPLES

PRODUCTS

To ensure products meet market expectations and, more specifically, correspond to the demands of major and medium food chains buyers’ requests. For this we proceed with a thorough examination of the products destined to be marketed and work with our client to modify or adapt – recipes and tastes, packaging, labelling, branding, weight, shelf life, etc., if necessary

PROSPECTION TOOLS

To ascertain that the prospection tools such as catalogs, data sheets, logistics sheets, price-lists, have been conceived in an efficient mindset as well as proceed to their adaptations and modifications if required

SALES AND LOGISTICS FOLLOW-UP

To prospect importers, distributors, wholesalers, food chains, generate sales and follow up deliveries

PRODUCTS PROMOTION

To promote the products by showcasing them in our show-room on a permanent basis and organize tasting sessions with current and future buyers

ADDITIONAL SERVICES

We have the expertise to design or
modify essential prospecting tools of our members

(Catalogs, Data sheets, WebSite , Sales pitches, Price lists)

We have the expertise to organise any in-store event for our members
( Product tasting/sampling (inc.custom product sampling station),
Culinary demonstrations with chefs, Couponing operations,
GWP (gift with purchase), PWP (purchase with purchase)